Extended reality (XR) entertainment company Holoride announced a retrofit device for mounting a virtual reality (VR) system in any vehicle at CES 2022 in Las Vegas this week.
The device is lightweight and compact, about the size of Amazon Alexa, and can accommodate any vehicle.
It weighs less than half a pound and fits on a car windshield. Gamers can use the device for 14 hours on a single charge, or indefinitely with a USB-C or USB-A cord.
In addition to the lightweight form factor, it can fit two headphones at the same time.
Our retrofit solution is a compact device that brings you @employee For any vehicle – regardless of model, make or year pic.twitter.com/epcBSWE3sJ
– Nils Wollny (@Nils_Wollny) January 6, 2023
The full package costs $799 and includes the retrofit, HTC VIVE Flow headset, a one-year subscription, and seat belts. Those seeking individual retrofits can purchase it for $199.
Holoride’s award-winning gaming platform will spread across the automotive industry to power the “Motorverse,” according to a company executive.
Nils Walney, CEO and Co-Founder of HolyRideHe said in a statement,
“Now, any vehicle can act as your gateway to holoride’s adaptive virtual experiences where each new journey becomes the blueprint for your next immersive adventure.”
Flexible SDK running engine
Holoride’s latest iteration clips from Audi’s comprehensive vehicle systems and features Bluetooth connectivity for streaming motion and location data.
In addition, the platform’s “flexible content” adapts to vehicle changes in speed and direction to avoid motion sickness and deepen immersion.
Holoride’s updated catalog includes Pixel Ripped 1995: On the Road, designed by Emmy Award-winning ARVORE game studio. Ricardo Justos, CEO of Arfur He said his company loves to challenge game creativity with new VR technologies.
“With holoride technology, we can explore creating a game in a completely new environment in a very innovative way, so we decided to explore a version of our most successful game in a completely new environment in a moving vehicle, creating a completely unique experience in Pixel Ripped 1995: On the Road.”
The next step for serious gamers?
The immersive holoride platform provides an unprecedented way to develop video games, building a new ecosystem for Serious gaming technologies. It provides an Android mirroring service for smartphones and a dedicated web browser for browsing the web on the go.
Under the hood, the platform’s real-time data processing runs across Elastic Content Software Developer Group (SDK). Motorverse Engine, is the latest offering to merge the physical and digital worlds with innovative Web3 technologies.
The Munich-based company has also developed a new cryptocurrency, RIDE, to monetize content for creators and users across its ecosystem.
The German car company BMW has it too Experiment with similar techniques on its M Mixed Reality platform. It leverages real-time location data from the company’s M2 Coupe to combine immersive and realistic driving experiences. Varjo Technologies has equipped the platform with industry-leading headphones.